ResourcesSOCIAL MEDIA NEWS: Less than a fifth of FTSE 100 companies have embraced TwitterB2B Marketing OnlineJust 16 of the UK's top 100 companies are using Twitter, despite the fact that 20 per cent of tweets contain a reference to a product or brand. The figures, from a survey by Virgin Media Business, come as Twitter is expected to serve its 10 billionth tweet today. Fifty million tweets are estimated to be posted everyday but Virgin Media Business says many FTSE 100 companies appear to have established Twitter feeds simply to avoid cyber squatters. To see how Swimming Hippo Digital can help you with social networking click here. |
