ResourcesTime to InvestDesign Week [published January 2010]Social media will start to take centre stage amid an explosion of digital activity this year, exploited by fmcg and media brands - and politicians, too - yet client expenditure is forecast to dip. Mike Exon looks behind the figures Looking back, 2009 was another rollercoaster year for digitalists. As digital media helped deliver a US president in January, uncovered evidence of G20 police brutality in April and put the spotlight on suppressed Iranian election protests in June, the world held its breath. Online, the power-bases shifted. Google lost Yahoo to Microsoft. Facebook’s traffic challenged Google’s, while Twitter subscriptions went bananas - up 1400 per cent in February alone. Design delivered us the mobile Internet, the handsets to use it and the 100 000th iPhone app. There were mobile apps everywhere, on Windows Mobile, Android, Blackberry and Palm Pre. Click here to read the full article. |
